為保護生態環境做實事！BALLY清理雪山垃圾大行動

隨著面臨全球暖化、資源稀缺性等問題，時裝界對環境保護亦日益關注，BALLY也不例外。

保護生態環境人人有責，這並不是一句口號那麼簡單，而是要大家身體力行做實事才能成事。BALLY於去年開始PEAK OUTLOOK山嶺保護計劃，當中包括為珠穆朗瑪峰進行全面清理垃圾，更於年初成立基金會，以支援喜馬拉雅山脈、日本富士山、坦桑尼亞吉力馬扎羅山等世界各地山脈的生態保護計劃。

 

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Did you know that mountains sustain rich biodiversity and culture, covering 25% of the world’s land surface? #BallyPeakOutlook returns to the extreme and fragile alpine environments of the world through a series of preservation expeditions and initiatives. Follow our journey and discover the vital importance of mountains.

Bally（@bally）分享的貼文 於 PDT 2020 年 8月 月 1 日 上午 1:04 張貼

由於山脈佔地球總面積的四分之一，不但孕育了豐富的生物多樣性，更為全球12%的人口供應淡水資源，所以BALLY盼望積極採取行動，來保護這些重要的生態系統。再者，BALLY作為瑞士品牌，本來就與山脈的情感十分密切，並更有義務去保護山脈。

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Did you know that mountains supply freshwater for 12% of the global human population? However, these peaks and their surrounding communities must regularly confront the adverse effects of global warming, a scarcity of resources and the consequences of tourism. Now, more so than ever, it is paramount to help these important ecosystems. ​ ​Learn more about how the #BallyPeakOutlook Foundation is helping local communities to make the mountains cleaner and safer places to live. Visit bally.com/peakoutlook

Bally（@bally）分享的貼文 於 PDT 2020 年 8月 月 2 日 上午 2:37 張貼

多年來，BALLY致力支持各類山嶺探險活動，還專門打造出經典的BALLY鹿皮登山靴。2019年，品牌重返珠穆朗瑪峰，同時開始PEAK OUTLOOK山嶺保護計劃，並展開全面的清理行動，成功為珠峰清理了兩噸垃圾。今年夏天，品牌為了提高大眾對山脈環境問題的認識，更聯手與NATIONAL GEOGRAPHIC合作，共同出版七月特刊名為《THE ROOF OF THE WORLD》，為向珠穆朗瑪峰致敬。

 

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This summer, we partner with @NatGeo on a dedicated campaign to raise greater awareness of the issues plaguing the world’s mountain environments, including those at Everest, the “Roof of the World,” and introduce the upcoming preservation initiatives of our Bally Peak Outlook Foundation. We pledge to cleanup the basecamps of eight 8,000m mountains, including Mt. Everest (8,848m), Mt. Kanchenjunga (8,586m), Mt. Lhotse (8,516 m), Mt. Makalu (8,481m), Mt. Cho Oyu (8,188 m), Mt. Dhaulagiri I (8,167 m), Mt. Manaslu (8,156m) and Mt. Annapurna I (8,091m) over the course of two years. Our Bally Peak Outlook Foundation has also developed future expeditions with “sister mountains” beyond the Himalayas, from a high-altitude climb to remove waste from the remote areas of Mt. Fuji in Japan, to the support of local rangers at Mt. Kilimanjaro in Tanzania to build new sustainable trails to access the summit. Discover more on the #BallyPeakOulook Foundation by visiting bally.com/peakoutlook

Bally（@bally）分享的貼文 於 PDT 2020 年 8月 月 1 日 上午 6:31 張貼

從不同保育行動與合作當中，發現品牌正在身體力行為環境保護做實事，更鼓勵大家了解山嶺保育的問題，甚至更會在今年11月推出獨家BALLY PEAK OUTLOOK別注系列，並將100%銷售淨收益，全數用於支持後續生態保護計劃之中，使大家一邊SHOPPING之餘，同時一邊做善事。